29 September 2013

Fiat 500, again: the Italians are coming




Thanks to Rome-based blogger, Mozzarella Mamma for sharing this Fiat 500L television ad. I encourage you to click on over and read the brief analysis  of this particular spot in terms of historical perspective, stereotypes and cultural differences. I think it's spot on in most cases.  It is horrible that this commercial cracks me up? It does. But I feel guilty about that...about the way women are portrayed, you know. Ugghhhh.....

Have you seen the other ad: Free Italian Family Inside.
It has me in stitches each time I watch it.

PS. My rather tall American husband drives a Fiat 500, pearl white with an Italian flag racing stripe along its side...maybe the humor lies there for me.

3 comments:

  1. I love these commercials! Too funny!

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  2. I love these commercials! Too funny!

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  3. I love these commercials, too! I'll always have a soft spot for my first Italian car ... An ancient Fiat punto. I loved driving it.

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